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Merchant →

Manage your trade counter, ecommerce, remote teams, CRM, multi-branch and mobile warehouse.

Wholesale and Distribution →

Manage stock control, multiple warehouses, multiple branches and online sales.

Retail →

Inventory management, business intelligence, order processing, CRM, EPOS, ecommerce and financials.

We cater to diverse industries. If your sector isn't listed above, contact our experts to explore potential compatibility.    Are we a good fit →

GenetiQ_Cloud_Primary
Our next-generation cloud ERP
GenetiQ ERP Laptop and iPad

Browser-based solution with industry-leading personalisation and flexibility.

Learn more about GenetiQ Cloud →
GenetiQ_XLine_Primary
Formerly Intact Xline

Low cost solution for small businesses, hosted on your desktop or in the cloud.
More about GenetiQ Xline →
GenetiQ On-Premise Desktop Solution
Formerly Intact iQ

A feature-rich desktop ERP platform with flexibility and customisation at its core.
More about GenetiQ On-Premise →

Wondering which of our solutions would be best for your business?  Compare GenetiQ solutions →


Explore how GenetiQ helps you solve your biggest business challenges:
 

Stock and inventory management →

Gain real-time visibility and control across
all locations and product levels.

Related features:
 Warehouse management | Point of sale | Mobile access

 

Customisation and personalisation →

Configure GenetiQ to match your workflows,
processes, and business needs.

Related features:
 Workflow automation | Mobile access | CRM and marketing

 

Business intelligence and reporting →

Turn data into insights with powerful
dashboards and custom reports.

Related features:
 BI and reporting | Financials and accounting

 

Sales and order management →

Streamline quotes, orders, and fulfillment
from counter to delivery.

Related features:
 Point of sale | CRM and marketing | Inventory management

 

Integration and connectivity →

Connect your systems, streamline data,
and eliminate manual processes.

Related features:
 Workflow automation | Cliqx ecommerce | Clover payments

 

Financial management →

Manage finances, control margins, and
ensure accuracy with confidence.

Related features:
 Financials and accounting | BI and reporting

Explore all capabilities
See more of GenetiQ Cloud features and tools →

Talk to an expert
Get personalised guidance for your business →

GenetiQ technology partner

Webstraxt integration

Webstraxt connects your GenetiQ system with your ecommerce platform, helping you manage online sales, pricing, stock, customer accounts, and order processing in one connected workflow.

Using REST API integration, Webstraxt enables real-time data exchange between your ERP system and your online store, reducing manual work and improving visibility across your business.

Talk to our integration team
See how it works ⬇️
Webstraxt-1
GenetiQ x Webstraxt

Real-time ERP and marketplace connectivity

Connect your GenetiQ ERP system with Webstraxt to synchronise products, pricing, stock, customer
accounts and online orders across leading ecommerce platforms and marketplaces in real time.

Webstraxt Integration Workflow

The benefits of the Webstraxt integration

Keep pricing accurate in real time
Display live customer-specific pricing, account balances, and stock availability directly on your website.
Synchronise orders automatically
Sales orders placed online flow directly into your ERP system for processing without duplicate data entry.
Give customers self-service account access
Customers can view invoices, statements, payment history, quotations, and account information online.
Support multiple sales channels
Integrate with marketplaces and platforms including Amazon, eBay, Shopify, WooCommerce, Magento, BigCommerce, and Google Shopping.
Improve stock visibility
Align stock movements, inventory data, and future stock availability between your ERP system and eCommerce channels.
Scale your eCommerce operation
Use a Magento-based framework with customisation options for B2B, B2C, trade portals, multi-branch operations, and marketplace integrations.

Who is this integration for?

Webstraxt is suited to businesses looking to integrate ecommerce and ERP operations, particularly in sectors such as:
Builders’ merchants
Plumbing and heating suppliers
Timber merchants
Electrical and lighting suppliers
Wholesale and distribution businesses
Retail and trade supply businesses
Multi-branch merchants
General distribution companies

How it works

1
Connect
Connect your website or marketplace platform to your GenetiQ system using REST API integration.
2
Configure
Configure product mappings, customer accounts, pricing rules, and stock synchronisation.
3
Enable
Enable real-time exchange of orders, pricing, stock levels, and customer account information between systems.
4
Customer access
Allow customers to access account information, invoices, statements, quotations, and payment history through the portal.
5
Sync orders
Synchronise marketplace and ecommerce orders directly into your ERP workflow for fulfilment and tracking.
6
Update products and pricing
Maintain and update product, pricing, and inventory information centrally within your ERP system.

Getting started

What you need:

A GenetiQ ERP system with REST API capability enabled

A supported ecommerce or marketplace platform

Webstraxt integration setup and configuration

Contact our experts for no obligation advice

Find out how to connect your ERP
and ecommerce operations

Synchronise pricing, stock, customer accounts, and online orders between Webstraxt and
your GenetiQ system to reduce manual work and improve visibility across your business.

Fill out your details and we'll get back to you soon👇

FAQs: Webstraxt integration with your GenetiQ system

Which ecommerce platforms does Webstraxt support?

Webstraxt supports integrations with platforms and marketplaces, including Magento / Adobe Commerce, Shopify, WooCommerce, BigCommerce, Amazon, eBay, Google Shopping, and Pimcore.
Does the integration support live pricing?

Yes. Webstraxt supports real-time customer-specific pricing using REST API integration with your ERP system.
Can customers view invoices and statements online? Yes. Customers can access invoices, statements, quotations, payment history, and account information through the online portal. 
Can the integration handle both B2B and B2C sales? Yes. Webstraxt supports both B2B and B2C ecommerce operations.
Does Webstraxt support marketplace integrations?

Yes. Marketplace integrations are available for platforms such as Amazon and eBay, including stock synchronisation and sales order import. 
How are stock levels managed?

Stock movements and inventory data are synchronised between your ERP system and connected websites or marketplaces to help maintain accurate stock visibility.
Can customers pay on account? Yes. The Trade Portal functionality supports pay-on-account features alongside invoice and credit note access. 
Does Webstraxt support multi-branch operations?

Yes. The integration supports stock tracking across multiple branches and allows Click & Collect ordering by branch location.
Is the integration based on REST APIs? Yes. Webstraxt integrations are designed around REST API communication with your ERP system. 
Can the integration be customised? Yes. As a Magento-based solution, Webstraxt supports extensive customisation and flexible ecommerce workflows. 

Looking to streamline your online sales processes?

See how Webstraxt and GenetiQ can help you manage ecommerce, marketplaces,
stock, and customer data in one connected workflow.

Get in touch about Webstraxt